|
Web Site of the Department
Head of Department: Ayse Gul Toker
Professors: Nesrin Okay Akman, Vedat Akgiray*,
Guven Alpay, Gulden Asugman, Muzaffer Bodur, Eser Borak, Mustafa Dilber*,
Deniz Erden, Ozer Ertuna*, Turhan Esener*, Ersin
Guredin, Hayat Kabasakal, Ceyhan Kocak*, Ayse Gul Toker, Mine Ugurlu,
Cengiz Yilmaz
Associate Professors: Metin
Ercan, Arzu Iseri Say, Attila Odabasi, Ozlem Oz, Fatih Yilmaz*
Assistant Professors: Yavuz Acar, Mehmet Nafi
Artemel, Ulas Akkucuk, Sevket Gunter, Cuneyt Yuksel
Instructors: Erhan Altunel, Asli Ascioglu*, Mufit
R. Bodur*, Ugur Diril*, Can Malta*, Arman Manukyan*, Dr. N.Irem Nuhoglu,
Engin Olcer*, Dr. Atilla Oner*, Oktay Ozinci*, Haluk Selendi*, Ercument
Sorusbay*, Bulent Senver*, Sibel Tanberk*, Dr. Ugur Tandogan*, Omur Yarsuvat*
*Part-time
The Department of Management offers curriculum leading
to the degree of Bachelor of Arts in Management. In its aim of seeking
excellence, the Department of Management prepares its students to meet
the challenges of both the Turkish and the international market place.
It promotes an interdisciplinary education, particularly among the administrative
sciences, economics, and the social sciences.
With the growing global competition, Turkish managers must be professionally
knowledgeable, graciously competitive, and innovatively mobile. Courses
are offered in several fields emphasizing Turkey's place in the international
market. Among them are international business management, international
finance and international marketing.
The undergraduate program is gauged to motivate students to continue
to develop as leaders in creating a better society in Turkey. The Department
encourages a participative approach in which students and professors define
the points at issue and through discussion resolve them together. It also
urges students to broaden their skills and activities through extracurricular
interests. The graduates have effective comunication and interpersonal
skills, a socially responsible attitute, an openness to change, and a
flexible mind.
As Turkey looks forward to the challenges of the 21st century, graduates
of the Department are being prepared to take their place in leading management
positions. The programs of the Department are also designed to prepare
students for further study at the graduate level.
UNDERGRADUATE PROGRAM
| First Semester |
Second Semester |
| AD 150 |
Int. to Data Process.
|
3
|
AD 104 |
Business Comm.
|
3
|
| EC 101 |
Int. to Economics I
|
3
|
EC 102 |
Int. to Economics II
|
3
|
| MATH 101 |
Calculus I
|
4
|
MATH 102 |
Calculus II
|
4
|
| POLS 101 |
Int. to Political Sc.
|
3
|
AD 131 |
Int. to Law
|
3
|
| SOC 101 |
Int. to Sociology
|
3
|
PSY 101 |
Int. to Psychology
|
3
|
| HSS -- |
HSS |
3
|
HSS -- |
HSS |
3
|
|
19 cr.
|
|
19 cr.
|
| Third Semester |
Fourth Semester |
| AD 213 |
Princip. of Acc. I
|
3
|
AD 202 |
Bus. Research Meth.
|
3
|
| AD 220 |
Int.to Management
|
3
|
AD 214 |
Princ. of Account. II
|
3
|
| AD 231 |
Business Law I |
3
|
AD 232 |
Business Law II
|
3
|
|
EC 203
|
Macroeconomics I |
3
|
EC 205 |
Macroeconomics II
|
3
|
| AD 251 |
Statistics I
|
3
|
AD 252 |
Statistics II
|
3
|
| -- -- |
Unrestricted Elect.
|
3
|
-- -- |
Unrestricted Elect.
|
3
|
| TK 221 |
Turkish
|
2
|
TK 222 |
Turkish
|
2
|
|
20 cr.
|
|
20 cr.
|
| Fifth Semester |
Sixth Semester |
| AD 311 |
Business Finance
|
3
|
AD 312 |
Money and Banking
|
3
|
| AD 341 |
Int. to Marketing
|
3
|
AD 316 |
Cost Accounting
|
3
|
| AD 351 |
Operations Manag.
|
3
|
AD 320 |
Hum. Resor. Manag.
|
3
|
| EC 351 |
Public Finance
|
3
|
AD 353 |
Operations Reseach
|
3
|
| -- -- |
Unrestricted Elect.
|
3
|
AD -- |
Dept. Elect.
|
3
|
| -- -- |
Unrestricted Elect.
|
3
|
-- -- |
Unrestricted Elect.
|
3
|
| HTR 311 |
Hist. Turk. Rep.
|
2
|
HTR 312 |
Hist. Turk. Rep.
|
3
|
|
20 cr.
|
|
20 cr.
|
| Seventh Semester |
Eighth Semester |
| AD 401 |
Manag. Global Sys.
|
3
|
AD 408 |
Business Policy
|
3
|
| AD 403 |
Manag. Economics
|
3
|
AD 452 |
Manag. Inform. Sys.
|
3
|
| AD -- |
Dept. Elect.
|
3
|
AD -- |
Dept. Elect.
|
3
|
| AD -- |
Dept. Elect.
|
3
|
AD -- |
Dept. Elect.
|
3
|
| -- -- |
Unrestricted Elect.
|
3
|
-- -- |
Unrestricted Elect.
|
3
|
|
15 cr.
|
|
15 cr.
|
TOTAL: 148 credits
COURSE DESCRIPTIONS
AD 102 Introduction to Business (Is Idaresine Giris) (3+0+0) 3
An introductory survey of the business world, government and society;
basic business functions and their interrelationships; production, finance,
marketing, research and development; introduction to management functions;
organization.
AD 104 Business Communications (Is Iletisimi) (3+0+0) 3
Development of oral and written communication skills; memoranda and report
writing; communicating in international contexts; public speech; and presentations.
AD 131 Introduction to Law I (Hukukun Temel Kavramlari I) (3+0+0)
3
Social relations and law; different legal systems (common law-equity and
European Law); branches of law (public law-private law); source of law;
application of law and interpretation; rights (acquisition of right and
bona fides; exercise of rights and good faith); capacity; mentally disordered
persons and minors. Personal status; domicile.
AD 132 Introduction to Law II (Hukukun Temel Kavramlari II) (3+0+0)
3 *Private Law Legal Entities: Associations, foundations and a brief
explanation on partnerships and stock companies.
*Public Law Legal Entities: State-concept of the rule of law and dignity
of man; sovereignty of the state, legislative power and duties, executive
power and duties, judicial power, equality before law, fundamental rights
and liberties, social-economic rights and duties; liability of the state,
jurisdiction of the state, treaties, disputes between states. State economic
enterprises.
Prerequisite: AD 131.
AD 150 Introduction to Data Processing (Bilgi Isleme Giris) (3+0+0)
3
Aims to acquaint students with computers as tools of information processing.
General headings include: concepts of information processing; components
of computers: hardware and software; overview of software types: spreadsheets,
word processors, databases; exercises with application programs.
AD 202 Business Research Methods (3+0+0) 3
(Isletmelerde Arastirma Yontemleri)
The role of research in managerial planning and decision making; research
problem formulation and definition; secondary database search and retrieval;
data collection methods for exploratory and qualitative research designs;
survey instrument design; hypotheses development; sampling plan procedures.
Prerequisite: AD 251.
AD 211 Financial Accounting I (Genel Muhasebe I) (3+0+0) 3
Introduction to basic concepts and principles of accounting, accounting
and book-keeping; the balance sheet equation, effects of transactions
on the accounting equation, double-entry bookkeping, concept of debit
and credit, the general journal and posting of transactions, preparing
a trial balance, adjusting the accounts and preparing the income statement
and balance sheet, merchandising concern, detailed analysis of basic accounts:
cash, accounts receivable and notes receivable, inventories and inventory
valuation methods.
Prerequisite: For EC students.
AD 212 Financial Accounting II (Genel Muhasebe II) (3+0+0) 3
Accounting for tangible and intangible assets, accounting for natural
resources, depreciation theory, depreciation methods depreciation applications
in Turkey, current and long-term liabilities, pay-roll accounting and
its applications in Turkey, partnerships and corporations, cash flow and
analyzing financial statements.
Prerequisite: AD 211, EC students only.
AD 213 Principles of Accounting I (Muhasebe Ilkeleri I) (3+0+0) 3
Introduction to basic concepts and principles of accounting; recording
business transactions and year end adjustments, preparation of trial balance,
balance sheet and income statement; opening and closing the accounts;
detail analysis of major accounts: cash, receivables, inventory (including
inventory valuation methods).
AD 214 Principles of Accounting II (Muhasebe Ilkeleri II) (3+0+0)
3
Fixed assets (with particular emphasis upon types of depreciation methods
and revaluation system used in Turkey), current liabilities (with emphasis
upon types of bank loans avaliable in Turkey), and capital accounts; going
public, raising capital; retained earnings and reserve accounts.
Natures of cost accounting; cost concepts; costing and control of materials;
costing and control of labor; costing and control of factory overhead;
cost accumulation systems; job order cost system; nature and characteristics
of process costing system, break-even and cost-volume-profit analysis.
Prerequisite: AD 213.
AD 216 IE Financial and Cost Accounting (3+0+0) 3
(Finansal ve Maliyet Muhasebesi - End. Muh.)
Recording accounting information: study of accounting cycles; preparation
of balance sheets, income statements, flow of funds statements, cost analysis,
costing systems and control.
Prerequisite: For IE students.
AD 220 Introduction to Management (Isletme Yonetimi)
(3+0+0) 3
An introductory course in management theory and practice; Management is
presented as a discipline and as a process. Major topic areas include
the evolution and scope of management, decision making, planning, organizing,
leading and controlling.
AD 231 Business Law I (Isletme Hukuku I) (3+0+0) 3
Legal transactions, classification of contracts, formation of contracts,
offer and acceptance, contractual capacity, reality of consent: fictitious
transactions; voidable contracts: mistake, fraud, duress, unconscionable
bargain; subject matter of the contracts (illegal bargains). Representation,
performance of contracts, remedies for breach of contracts, modalities
of obligations: conditional contracts, joint liability and rights; third
party beneficiary contracts.
Prerequisite: AD 131.
AD 232 Business Law II (Isletme Hukuku II) (3+0+0) 3
Scope of commercial law, commercial enterprises, commercial transactions,
assignment, commercial papers (drafts, checks, notes), partnerships (ordinary
and general), stock corporations, different kinds of contracts (sale,
agency, leasing, factoring etc.), law of torts, quasicontracts (unjust
enrichment), introduction to law of property and succession; conflict
of laws.
Prerequisite: AD 231.
AD 251 Statistics I ( Istatistik I ) (3+2+0) 3 ECTS
5
Presentation and interpretation of data; basic probability theory; theoretical
distributions; problems of estimation and tests of hypotheses.
AD 252 Statistics II ( Istatistik II ) ( 3+2+0) 3 ECTS 6
Simple regression and correlation; multiple regression and correlation;
selected topics in regression analysis; index numbers; time-series analysis.
Prerequisite: AD 251
AD 311 Business Finance (Isletme Finansi) (3+0+0) 3
Introduces the basic notions of financial management. Most parts of the
course are analytical and decision making oriented. Computer based applications
are required.
Prerequisite: AD 214 for AD students; AD 212 for EC students; AD 216
for IE students.
AD 312 Money and Banking (Para ve Banka-Isletme) (3+0+0) 3
The course is designed to provide the student with basic concepts such
as financial liberalization, demand and supply of money and other financial
assets, creation of money by the central bank, the banking system and
by other financial intermediaries, the money base, money multiplier, velocity
of money and the monetary policy. Furthermore the Turkish legal and institutional
structure is highlighted and compared to the financial structure of the
EC economies. Money and capital markets, the foreign exchange market,
interbank markets and government security auctions as well as open market
operations are discussed, and forward, future and options markets are
introduced.
AD 314 Intermediate Financial Accounting (Muhasebe Ilkeleri III) (3+0+0)
3
Focus on asset, liability and owners' equity measurement and timing of
recognition issues, together with the associated income determination
problems; review of basic accounting concepts, principles and standards;
systematic treatment of major items in the financial statements.
Prerequisite: AD 214 for AD students; AD 212 for EC students; AD 216
for IE students.
AD 316 Cost Accounting (Maliyet Muhasebesi) (3+0+0) 3
Cost accumulation systems; joint product and by product costing; break-even
and cost-volume-profit analysis; standard costing; establishment of standards,
computation and analysis of variances, journal entries and disposition
of variances; direct and absorption costing, relevant costs and revenue
in decision making.
Prerequisite: AD 212 for EC students; AD 214 for AD students.
AD 320 Human Resources Management (Insan Kaynaklari Yonetimi) (3+0+0)
3
Principles and problems of labor relations, employee relations and personnel
management, including employment and training of personnel, employee-employer
relations, incentives, wage and salary administration, job evaluation
and merit rating.
Prerequisite: AD 220.
AD 341 Introduction to Marketing (Pazarlamaya Giris) (3+0+0) 3
Marketing and its interfaces with other business functions as well as
the environmental constraints; marketing tools and strategies, such as
marketing research, sales forecasting, market targeting, services and
international marketing; overview of marketing mix: product, price, distribution
channels and promotion.
AD 351 Operations Management (Yoneylem Yonetimi) (3+0+0)
3
Operations involved in creating products or services, operations strategy
and competitiveness, project management, product design and process selection,
facility location and layout, supply chain management, just-in time and
lean manufacturing systems, enterprise resource planning systems, capacity
planning, sales and operations planning, material requirements planning,
inventory management, operations scheduling, waiting line management and
quality management.
AD 353 Operations Research (Yoneylem Arastirmasi) (3+0+0) 3
Linear Programming and related topics are covered in detail in the following
order: graphical method, model formulation, simplex method, economic interpretation
and duality, dual simplex method, sensitivity analysis, formulation of
some LP problems as a transportation problem, procedures for finding an
initial basic solution and the transportation algorithm, and the transshipment
problem. From network theory, the shortest-route algorithm for cyclic
networks, minimal spanning tree problem and the maximal flow problem are
covered. The final topic that is included is queuing models and their
application.
AD 401 Managing the Global System (Kuresel Sistemin Yonetimi) (3+0+0)
3
This course analyzes the nature of the international system utilizing
the concepts of interdependence, reciprocity, cooperation and conflict
management. The main agents and problems surrounding their interrelations
are identified. Institutions that aim to manage global/regional processes
of trade, development financing and investment are studied.
Prerequisite: 4th year standing.
AD 402 Multinational Companies (Cokuluslu Sirketler) (3+0+0) 3
Study of the internalization, transaction cost, eclectic, network theories;
equity investments and contractual relationships of MNCs; field research.
Prerequisite: Senior standing.
AD 403 Managerial Economics (Yonetim Ekonomisi) (3+0+0) 3
Fundamentals of economic reasoning in decision making contexts. Demand,
production, cost theory assumed. Benchmark models of monopoly and oligopoly;
quantity and price setting competition, leadership, collusion, product
differentiation. Monopoly price discrimination, quantitiy discounts, freight
absorption, metering. Transfer pricing. Two-period competitive strategies.
Decision theory. Expected utility. Role of risk aversion in insurance,
forward transactions, mutual funds. Value of information. Principal-agent
problem. Moral hazard and adverse selection.
Prerequisite: 4th year standing.
AD 407 Decision Processes (Karar Surecleri) (3+0+0) 3
The
history and nature of decision-making, decision and uncertain events;
decision-making under certainty; cost-volume-profit analysis; prediction
(forecasting); a numerical measure for uncertainty; probability concepts,
revision and applications, Bayesian approach; values criteria for decision-making
under uncertainty; expected value of perfect information; utility as a
decision criteria; preference theory. Utility of money; expected value
of imperfect information; decision trees; EVSI and economics of sampling;
linear programming and constraints as a decision-making tool, special
purpose algorithms; assignment scheduling, transportation models, sensitivity
analysis; game theory; Markov chains; network analysis; quantitative divisions;
past, present and future.
Prerequisite: 4th year standing.
AD 408 Business Policy (Isletme Politikalari) (3+0+0) 3
Students are exposed to conditions which emulate those under which management
of departmentalized business is accomplished. Games and cases will be
used whenever appropriate. When the case method is employed, only three
or four series of cases, each relating to a single firm and each drawn
from a different segment of industry are studied in order to afford reasonable
coverage of the several types of problems requiring major policy decisions.
Prerequisite: 4th year standing.
AD 409 Business Ethics (Is Ahlaki) (3+0+0) 3
An interdisciplinary approach to the analysis of ethical problems and
issues arising from management and administrative practices in the private
and public sector. Among the topics/issues covered will be relationship
of ethics and philosophy, sociology, economics, law and management; code
of ethics for students of management, economics and political sciences;
honesty and social responsibility in management, health and safety in
the workplace, discrimination and employment, ethical leadership, impact
of marketing operations, misleading and deceiving advertising, product
information and promotion, consumer protection, disadvantaged consumers
ecological conscientiousness.
Prerequisite: 4th year standing.
AD 410 Managerial Accounting (Yonetim Muhasebesi) (3+0+0) 3
Decision making implications of information provided by accounting theory;
contemporary problems in reporting of financial statements; presentation
format of financial statements as required by the ministry of Finance
in Turkey, analysis and interpretation of items appearing on the financial
statements; methods of financial statement analysis; assigning a project
for the analysis of the financial statements of a real Turkish company.
Prerequisites: AD 311, AD 314, and AD 316.
AD 412 Taxation and Accounting (Vergi Sistemi ve Muhasebe) (3+0+0)
3
Tax concepts; taxation of business, entities, tax planning, tax rules
and regulations; a review of Turkish Income; Corporate and Tax Procedure
Laws; Social Security, withholding taxes, value added taxes. Bilingual
(English and Turkish).
Prerequisite: AD 212 for EC students, AD 214 for AD students, AD 216
for IE students.
AD 413 Auditing (Denetim) (3+0+0) 3
Introduction to conceptual and applied material in the field of auditing;
emphasis on the audit process, reporting, and professional responsibilites;
auditing standards; financial control techniques.
Prerequisite: AD 212 for EC students, AD 214 for AD students, AD 216
for IE students.
AD 414 Financial Management (Finansal Yonetim) (3+0+0) 3
The course will cover valuation of stocks and bonds, capital structure
theory, common stock financing, options, warrants and other hybrid securities
along with leasing and corporate restructuring namely mergers, acquisitions
and divestitures.
Prerequisite: AD 311.
AD 415 Corporate Finance (Sirketler Finansmani) (3+0+0) 3
The emphasis is on value creation. Pricing of options, futures, and financial
markets, leasing and financial planning, and capital structure decisions
will be included.
Prerequisites: AD 311, AD 316.
AD 416 Profit Planning and Control (Isletme Butceleri) (3+0+0) 3
Principles of planning and control; preparation of budgets and performance
reports through use of computer applications.
Prerequisite: AD 311.
AD 417 Strategic Financial Management (Stratejik Finansal Yonetim)
(3+0+0) 3
Provides a Provides a framework for integrating and relating financial
decisions to broader corporate policy by elaborating on the effects of
different policies on company performance. Determinants of capital structure,
agency costs, strategy and effects on capital structure will be some issues
that will be covered.
Prerequisite: AD 311.
AD 418 International Finance (Uluslararasi Finans) (3+0+0) 3
The international monetary system, exchange rate determination, foreign
exchange markets, international banking, currency futures and options
will be the main focus of the course.
Prerequisite: AD 311.
AD 419 International Financial Management (3+0+0)
3
(Uluslararasi Finansal Yonetim)
This course is a continuation of AD 418 and emphasizes financial management
in an international environment with special reference to topics such
as foreign exchange risk, transfer pricing, country risk analysis and
exchange rate forecasting.
Prerequisite: AD 418.
AD 420: Entrepreneurial Finance : Financial policies
for new ventures (3+0+0) 3
(Girisimcilik Finansi : Yeni isletmeler için finansal politikalar)
Application of tools and techniques of corporate finance to the entrepreneurial
venture. Exposition of differences between entrepreneurial finance and
corporate finance.Introduction to theories and financial tools needed
by an entrepreneur in starting, building and harvesting a successful business
venture. Options in venture financing, valuation, role of risk diversification
on investment value. The importance of options as determinants of value.
Emphasis on the maximization of value for the entrepreneur in contrast
to maximization of value for investors. Focus on indicators of financial
distress: ways to rescue a struggling venture. Finance theory and applications
in the practice of new ventures.
Prerequisite:AD 311
AD 421 Public Management (Kamu Isletmeciligi) (3+0+0) 3
Concepts of discipline; essentials of management of public business; introduction
to organizational theory, personnel finance, administration. Functions
of the executive; the nature of authority and leadership; communication;
problems of public organization and procedures in Turkey.
Prerequisite: AD 220.
AD 422 Psychology in Management (Yonetim Psikolojisi) (3+0+0) 3
This course aims to focus on the "individual" working in all
types of organizations. It applies the theories that are developed in
the field of psychology to organizations. In addition to providing theoretical
knowledge, secondly, the course focuses on the development skills in leadership
and working as a group. Third, the course attempts to facilitate the acquisition
of attitudes that will promote positive relationships with others in organizations.
In order to achieve these objectives, in addition to lectures, the course
includes a wide variety of laboratory practices.
AD 423 Women in Management (Isletmelerde Kadin Yoneticiler) (3+0+0)
3
This course aims to focus on the issues of women in managerial positions.
It highlights the career problems and the nature of the relationships
that women face in organizations that has an impact on the power and influence
that women may gain in their work relationship.
AD 424 Human Behaviour in Organizations (3+0+0) 3
(Orgutlerde Insan Davnanislari)
This course reviews human behavior in organizations; namely several of
the key interpersonal skills in the field of management. Particular attention
will be paid to intrapersonal and interpersonal processes, leadership,
influencing and persuasion, and motivation in the workplace. Influence
of culture on human processes will be discussed. An Internet-based cross-cultural
project is an integral part of the course.
Prerequisite: AD 220.
AD 425 Management of Technology (Teknoloji Yonetimi) (3+0+0) 3
The nature of technologies and the relationship between technology and
management techniques, manufacturing versus service technology, technological
interdependence and design parameters, departmental technology and its
relationship with departmental structure and management. The effective
ways of getting things done in different technologies.
Prerequisite: 4th year standing.
AD 426 Management of Multiorganizational Systems (3+0+0) 3
(Cok Organizasyonlu Sistemlerin Yonetimi)
This course will focus upon interorganizational systems in business and
nonbusiness settings. It will attempt to develop a critical appreciation
of interorganization theory and provide students an opportunity to study
problems of developing and managing interorganizations networks.
Prerequisite: AD 220.
AD 427 Small Business Management (Kucuk Isletmeler Yonetimi) (3+0+0) 3
This course aims to raise issues that are relevant to small organizations
as opposed to large ones. It focuses on "entrepreneurs", how
he/she decides to start a business and the social factors that foster
entrepreneurship. It analyzes the operational problems and opportunities,
and the nature of the relationships that exist in small businesses.
Prerequisite: AD 220.
AD 428 NGO Management (Sivil Toplum Kuruluslari Yonetimi) (3+0+0) 3
A historical overview of the private nonprofit sector; economic and political
theories of nonprofit organization; the tax treatment of NGO's; scope
and theory of government/NGO relations; nonprofit organizations and the
market; executive leadership in the NGO's; organizational change in the
NGO's; enterprise and commerce in nonprofit organziations; comparative
perpectives.
AD 429 Management of Multinationals (3+0+0) 3
(Cokuluslu Isletmelerin Yonetimi)
Structural characteristics of Multinational Companies and their relative
competitive position in the world market. Multinational business strategies
based on product/market evolution. Management techniques required to achieve
the macro strategies in macro-environments in which multinationals are
imbedded (economic, technological, social/cultural and legal).
Prerequisite: AD 220.
AD 430 - Turkish Business Environment (Turkiye'de
Is Ortami ) (3+0+0) 3
The nature of the business environment: theories and techniques; The Turkish
economy, past and present and international competitiveness. Foreign direct
investment, state and business relations and business associations in
Turkey. Structural analysis of major sectors and the geographic distribution
of economic activity in Turkey.
AD 440 Marketing Management (Pazarlama Yonetimi) (3+0+0) 3
Analytical approach in diagnosing real-life marketing problems; study
and group field work on product, price, distribution, promotion decision
issues, new product development and positioning, direct marketing, sales
force management, evaluation and control and marketing audit.
Prerequisite: AD 341.
AD 441 Consumer Behavior (Tuketici Davranislari) (3+0+0) 3
Introduction to a range of theories, concepts and findings drawn from
behavioral sciences that are currently in use or can be used by managers
to understand, respond and/or change consumer behavior area which is characterized
by dynamic adjustments. Review of literature on perception, learning,
motivation, attitude formation and change and behavioral models and their
application in marketing and managerial decision making process.
Prerequisite: AD 341 or consent of instructor.
AD 442 Advertising (Reklam) (3+0+0) 3
The role of advertising in the marketing mix and its economic and social
effects; advertising agencies, advertising campaign management -- budgeting,
media selection, and creation of the advertisement measurement of the
effectiveness of advertising.
Prerequisite: AD 341.
AD 443 International Marketing (Uluslararasi Pazarlama) (3+0+0) 3
International marketing decision process; analysis of worldwide opportunities
and threats for the individual firm; assessment of environmental influences
shaping the internationalization decisions; international strategic marketing
planning; functional and operational decisions in formulating product,
pricing, promotion, distribution and logistics programs; organizing, controlling
and assessing alternative organizational structures, resource allocation
approaches, and performance evaluation measures for the coordination and
evaluation of international marketing activities.
Prerequisite: AD 341.
AD 444 Sales Management (Satis Yonetimi) (3+0+0) 3
Study of concepts and techniques underlying sales management, buyer-seller
interaction, nature of the sales job; personal selling in the marketing
mix, measurement of market and sales potentials; sales forecasting techniques;
sales territories; recruitment, selection, training, compensation, motivation,
supervision and evaluation of salesmen; sales budgeting and cost control
analysis; sales organization. Case studies, individual and/or group projects
in practical applications.
Prerequisite: AD 341 or consent of instructor.
AD 445 Retail Management (Perakendeci Isletmeler Yonetimi) (3+0+0)
3
Competitive developments in retail management; store location, building
and interior layout; merchandise management; buying, handling, control
and pricing; sales promotion and customer service; personnel management;
coordination and control in retail management.
Prerequisite: AD 341.
AD 446 Marketing Research (Pazar Arastirmalari) (3+0+0) 3
Basic research issues in formulating strategies for product, pricing,
promotion and distribution decisions; development of measurement scales
for descriptive and experimental designs; introduction to statistical
package computer programs; probability sampling, univariate and multivariate
data analysis methods.
Prerequisites: AD 202, AD 232, AD 341.
AD 447 Services Marketing (Hizmet Pazarlamasi) (3+0+0)
3
The main objective of this course is to assess the processes in the services
marketing situations and to develop perspectives thereof. Besides, class
discussions, experimental learning, participative observative analysis,
and other relevant research approaches will be utilized as basic educational
tools in order that students acquire knowledge and develop viewpoints
with respect to the critical strategic factors regarding pre-purchase,
purchase, and post-purchase of services; contextual, situational and interpersonal
determinants in service encounters and post-purchase dis/satisfaction.
Prerequisites: AD 341 and Senior Standing.
AD 449 Export Management (Ihracat Yonetimi) (3+0+0) 3
A survey of the strategic and organizational alternatives available to
the export manager. Main areas to be covered include organization for
export trade; expanding existing markets; pricing, protection, and policy;
logistics of export shipments; and models of successful export promotion
organizations.
Prerequisite: AD 341.
AD 450 Advanced Production Management (Uretim Yonetimi Ilkeleri) (3+0+0)
3
Review of PERT, inventory, quality control and MRP techniques; job-machine
assignment and scheduling techniques; extensive coverage of the simulation
methodology, including statistical analysis and application to major problem
areas in production management.
Prerequisites: AD 351 and AD 353.
AD 451 Theory of Constraints (Kisitlar Kurami) (3+0+0) 3
Finding the constraints that block the company from achieving its goal.
Knowing what to change, what to change to, and how to implement the change.
Identifying and taking care of the core problem that is causing undesirable
symptoms. Using logic and common sense to find simple solutions to complex
problems, without striving for accurate solutions with inaccurate or unreliable
data and without employing complex mathematical models or optimization.
Applying the philosophy of the Theory of Constraints to production, finance,
marketing, sales (goods or ideas), distribution, project menegement, managing
people, and strategy.
Prerequisites: AD 351 or consent of the instructor.
AD 452 Management Information Systems (Yonetim Bilgi Sistemleri) (3+0+0)
3
The main characteristics of a formalized system of making available to
management timely, accurate, and relevant information for decision making;
the accounting, marketing and inventory control system are viewed as a
total system of information to be integrated and coordinated to minimize
overlaps, duplicate reports and separate systems for data gathering.
Prerequisite: 4th year standing.
AD 453 Quality Management (Kalite Yonetimi) (3+0+0) 3
Principles of quality management and control systems. Design and development
of quality systems in manufacturing and service sectors. Quality improvement
programs. Quality information systems.
Prerequisites: AD 351 and AD 353.
AD 454 System Development I (Sistem Gelistirme I) (3+0+0) 3
The course intends to develop an understanding of issues related to development
of information systems. The sequence of development phases are defined.
Special attention is given to functional analysis which aims to provide
a clear understanding and definition of the entire system. Graphical tools
such as data flow diagrams and other case tools are introduced. Lectures
are supported by application cases.
Prerequisite: AD 452.
AD 455 System Development II (Sistem Gelistirme II)
(3+0+0) 3
The course intends to introduce the architecture phase of system development.
The fundamentals of data modeling techniques, e.g. entity-relationship
modeling, implementation, documentation, project management are related
to data base technology.
Prerequisite: AD 454.
AD 456 Applications of the Theory of Constraints (3+0+0)
3
(Kisitlar Kurami Uygulamalari)
Case studies demonstrating the application of the theory of constraints
to a wide variety of companies in manufacturing and services. Key questions
in analyzing cases or the current state of an organization in order to
minimize time and effort inputs in solving problems.
Prerequisite: AD 451 or consent of instructor.
AD 457 Business Logistics (Lojistik) (3+0+0) 3
Management of activities concerned with the efficient movement of the
finished product from the end of the production line to the consumer and
the movement of raw materials from the source of supply to the beginning
of the production line. The topics covered include freight transportation,
carrier routing and vehicle scheduling, warehousing, material handling,
protective packaging, inventory control, plant and warehouse site selection,
facility design, order processing, marketing forecasting and customer
service.
Prerequisite: 4th year standing.
AD 459 Supply Chain Management (Tedarik Zinciri Yonetimi) (3+0+0) 3
A comprehensive coverage of topics in the design and management of the supply chain; supply chain modeling, inventory management, risk pooling, value of information, supply chain partnerships, international issues, and decision support systems.
Prerequisite: AD 351, AD 353
AD 461 Turkish Labor Law I (Is Hukuku I) (3+0+0) 3
A survey of the Turkish Labor Law governing individual labor relations.
The sources of labor law as well as the formation, content and termination
of the individual labor contract, specially job-security, notice pay and
severance pay are analyzed. Rights and the obligations of the employer
and the employee, and the rules governing the administration of wages,
hours of work, overtime, paid vacations, etc. are considered. Also to
be analyzed are collective labor relations, the legal framework of labor
unionism and collective bargaining, legal problems concerning the structure
of collective agreements, methods of peaceful settling of collective disputes;
conciliation, mediation and arbitration as well as the legal aspects of
the right to strike and lock-out in Turkish Labor Law.
AD 463 Labor-Management Relations (Isci-Isveren Iliskileri) (3+0+0)
3
The practice of collective bargaining in the development and maintenance
of good labor relations. Labor policies and operating procedures affecting
the relationships between the parties. Their mutual rights and obligations.
Contact negotiation techniques in conciliation and arbitration procedures
to break deadlock.
Prerequisite: AD 131.
AD 464 Cases in Labor Law (Uygulamali Is Hukuku) (3+0+0) 3
Intensive analysis of selected groups of legal problems arising out of
labor relations, both individual and collective, based on court rulings,
arbitration awards, and other documentary material.
Prerequisite: AD 131.
AD 469 Security Analysis (Menkul Kiymet Degerlemesi) (3+0+0) 3
Examination of major approaches to valuation of securities. Topics focising
on the basics of risk; market efficiency; riskless rates and risk premiums;
measuring earnings; estimating cash flows and growth: discounted cash
flow models; relative valuation through multiples; real options; acquisitions
and mergers; value enhancement; valuing bonds and other securities. Application
of the above mentioned tools to valuation of publicly traded firms, private
firms and divisions of firms.
Prerequisite: AD 311.
AD 470 Investment Management (Yatirim Yonetimi) (3+0+0) 3
The study of stocks, bonds and related financial instruments. Applications
of portfolio management and asset allocation techniques.
Prerequisite: AD 311.
AD 471 Accounting Systems Design (Muhasebe Sistemi Tasarimi) (3+0+0)
3
Designing an accounting system; understanding the flow of information
to and from accounting deparment; collection, processing and communication
of accounting information; application of computers in accounting. Students
will be assigned a term project.
Prerequisite: AD 212 for EC students; AD 214 for AD students; AD 216
for IE students.
AD 472 Financial Institutions and Markets (3+0+0) 3
(Finansal Kurumlar ve Pazarlar)
Role of financial markets, efficient market hypotheses, international
capital markets and new frontiers in financial markets will be some issues
covered in the course.
Prerequisite: AD 311.
AD 473 International Accounting (Uluslararasi Muhasebe) (3+0+0) 3
Similarities and differences of accounting principles and procedures between
Turkey and other countries, mainly members of European Community and Turkic
countries; regional and worldwide standardization, consolidation of foreign
subsidaries, performance evaluation of foreign operations, statement analysis;
emphasis on accounting in multinational enterprises.
Prerequisite: AD 212 for EC students; AD 214 for AD students; AD 216
for IE students.
AD 474 Financial Modeling and Expert System Workshop (3+0+0) 3
(Finansal Modelleme ve Uzman Sistem Calismasi)
Financial objectives, decision models and implementation of planning models.
Prerequisite: AD 311.
AD 475 Advanced Financial Accounting (Muhasebesi Ilkeleri IV) (3+0+0)
3
Emphasis on topics like consolidated financial statements; inflation accounting;
leasing accounting, disclosure of financial statements; segments reporting;
interm reporting and other special topics.
Prerequisites: AD 314 and AD 316.
AD 476 Financial Simulation (Finansal Simulasyon) (3+0+0) 3
Financial market relations of public and private institutions analyzed
in a simulated computerized environment.
Prerequisite: AD 212 for EC students, AD 214 for AD students, AD 216
for IE students.
AD 477 Bank Management (Banka Yonetimi) (3+0+0) 3
The major issues behind effective bank management.
Prerequisite: AD 312.
AD 478 Insurance Management (Sigorta Yonetimi) (3+0+0) 3
The Turkish Insurance Market and important aspects in insurance are reviewed.
The types of insurance and insurers are analyzed. The balance sheet and
the income statement of a typical insurance company, pricing of insurance
products, financial analysis, management of underwriting and financial
portfolios, planning, marketing, organization, information systems in
an insurance company are the topics covered in the course.
Prerequisite: AD 311.
AD 479 Accounting for Non-Profit Organizations (3+0+0) 3
(Kar Amaci Gutmeyen Kuruluslarda Muhasebe)
Emphasis on accounting, budgeting, auditing and reporting policies and
practices for government, state-economic enterpreses, municipalities and
other non-profit organiziations including universites, hospitals, charities.
Prerequisite: AD 212 for EC students; AD 214 for AD students; AD 216
for IE students.
AD 480 Special Topics in Management (Yonetimde Guncel Konular) (3+0+0)
3
This course aims to study topics related to current issues and trends
in management theory and practices. The course is to be run in a workshop
format with active student participation.
Prerequisite: AD 220.
AD 484 Special Topics in Marketing (Pazarlamada Guncel Konular) (3+0+0)
3
In depth analysis of marketing topics and cases of current interest.
Prerequisite: AD 341.
AD 488 Special Topics in Accounting (Muhasebede Guncel Konular) (3+0+0)
3
In depth analysis of topics and cases of current interest.
Prerequisite: AD 212 for EC students; AD 214 for AD students; AD 216
for IE students.
AD 490 Topics in Game Theory and Managerial Economics (3+0+0) 3
(Oyun Teorisi ve Yonetim Ekonomisi)
Representative topics are incomplete information games, markets with asymmetric
information, cooperative games, mechanism design, joint ownership and
distribution, matching markets, auctions, principal-agent problems.
Prerequisite: AD 403.
AD 491 Advanced Topics in Operations Research (3+0+0) 3
(Yoneylem Arastirmasinda Ileri Duzeyde Konular)
Advanced topics in linear programming, revised simplex, integer programming,
goal programming, heuristic programming, dynamic programming.
Prerequisite: AD 353.
AD 492 Special Topics in Management Science (3+0+0) 3 (Kantitatif
Yonetimde Guncel Konular)
Topics of interest in Management Science to be selected to suit both the
class and the faculty.
Prerequisite: 4th year standing.
AD 495 Special Topics in Corporate Finance (3+0+0) 3
(Isletme Finansinda Ozel Konular)
This course will be concentrated on mergers and acquisitions, mainly on
accounting for mergers, financing the M+A and effects on shareholder returns,
effects on capital structure and company performance.
Prerequisite: AD 311.
Web Site of the Department
|